New Rep for AdzZoo has a Very Happy Client
In just three weeks Dave Trosdahl, a new campaign director for AdzZoo has a very happy client. In late January Dave Trosdahl met with a small independent insurance agent in North Branch,MN and discsssed his advertising methods. The owner spoke of his frustration with directory advertising and his disappointing online presence.
AdzZoo Expert Dave Trosdahl Explains AdzZoo
Unlike many other forms of online advertising, AdzZoo actually helps small businesses navigate the murky waters of sponsored search advertising. For a flat monthly fee, they will get companies listed in 100 different search engines. From AdWords to adCentral and even Search Marketing, AdzZoo will select “buying” keywords rather than “shopping” keywords. The layman will oftentimes choose the wrong keyword phrases which generate clicks without results. This can lead to a huge advertising bill for each click a shopper makes with no new business to show for it.
Insurance Agent Notices an Increase in Phone Calls
Targeting keyword phrases like “homeowners insurance north branch mn” AdzZoo was able to drive visitors to their landing page and generate a ton of quality phone calls of people looking for homeowners insurance. This was accomplished by visitors searching for various terms like the one above and finding the AdzZoo ad on the first page of Google and other search engines, seeing a listing in Google Maps, on GPS systems including phones and Tom-Toms as well as organic listings.
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